{"id":288,"date":"2015-02-21T12:41:49","date_gmt":"2015-02-21T20:41:49","guid":{"rendered":"http:\/\/sintelsystemspos.com\/?p=288"},"modified":"2015-02-23T11:42:06","modified_gmt":"2015-02-23T19:42:06","slug":"5-facebook-donts","status":"publish","type":"post","link":"https:\/\/sintelsystemspos.com\/ru\/5-facebook-donts\/","title":{"rendered":"5 Facebook Don\u2019ts"},"content":{"rendered":"

\"158368575\"<\/a><\/p>\n

An article on Inc.com<\/a> states \u201c50 percent of people say they trust a company\u2019s Facebook page more than its website\u201d.<\/p>\n

Whether you believe this or not, there are certainly some major \u201cDon\u2019ts\u201d that companies need to follow when it comes to managing their Facebook pages.<\/p>\n

Don\u2019t be a beggar<\/b><\/p>\n

It\u2019s annoying when your kids beg you for money, when your colleague begs you to trade shifts and when your significant other begs you to take out the trash. Don\u2019t be a beggar on Facebook.\u00a0 Asking people constantly and at inappropriate times for Likes and Shares, only bothers and annoys your audience.<\/p>\n

\u201c[Though] studies show that asking for a Facebook like or comment can increase your interactions up to 26 percent.\u201d You still need to be very thoughtful when it comes to doing so. Be certain that your post is strong and the \u201ccall to action\u201d is appropriate for your company.<\/p>\n

Don\u2019t just use stock images<\/b><\/p>\n

Sometimes it is okay to use stock photos, but not for every single one of your posts.\u00a0 Most stock imagery comes off as unnatural.\u00a0 Your audience wants to see real people, whether it is the real people who work for your business or the real people who enjoy your product.<\/p>\n

Don\u2019t be inappropriate<\/b><\/p>\n

Life changing events are taking place all over the world every day, but that doesn\u2019t nessecerly mean your business needs to write a post about them.\u00a0 Be very conscious of what you post about. You don\u2019t want to be like Kenneth Cole who tweeted during the revolution in Cario: \u201cMillions are in uproar in #Cairo. Rumor is they heard our new spring collection is now available.»<\/p>\n

Just because something newsworthy is happening in the world does not mean your business needs to comment.<\/p>\n

Don\u2019t write lengthy posts<\/b><\/p>\n

Your audience doesn\u2019t want to read a novel when looking at your latest Facebook post. Keep it short, sweet and right to the point.\u00a0<\/b><\/p>\n

Don\u2019t be that guy<\/b><\/p>\n

Puppies and kittens, Taylor Swift, the Kardashians are just some of the things that many social media addicts love to post about.<\/p>\n

Why post a picture of a cute kitten to your businesses website if it has nothing to do with your business?<\/p>\n

Stay on brand! Don\u2019t just post to post, make it count.<\/p>\n

Sintel Systems<\/a> is a quality provider of tailored Point of Sale systems across retail, restaurant and service industries, including frozen yogurt shops<\/a>,\u00a0pizzerias<\/a>, sushi restaurants<\/a>, caf\u00e9s<\/a>\u00a0and\u00a0retail stores<\/a>.<\/p>\n

As a single source for business solutions, our experienced, knowledgeable team negotiates the complex POS landscape to enable you to find the right POS system for your business and budget.\u00a0\u00a0Hardware<\/a>\u00a0—\u00a0Software<\/a>\u00a0—\u00a0Support<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

An article on Inc.com states \u201c50 percent of people say they trust a company\u2019s Facebook page more than its website\u201d. Whether you believe this or not, there are certainly some major \u201cDon\u2019ts\u201d that companies need to follow when it comes to managing their Facebook pages. Don\u2019t be a beggar It\u2019s annoying when your kids beg […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":{"0":"post-288","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-uncategorized","7":"czr-hentry"},"_links":{"self":[{"href":"https:\/\/sintelsystemspos.com\/ru\/wp-json\/wp\/v2\/posts\/288","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sintelsystemspos.com\/ru\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sintelsystemspos.com\/ru\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sintelsystemspos.com\/ru\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/sintelsystemspos.com\/ru\/wp-json\/wp\/v2\/comments?post=288"}],"version-history":[{"count":1,"href":"https:\/\/sintelsystemspos.com\/ru\/wp-json\/wp\/v2\/posts\/288\/revisions"}],"predecessor-version":[{"id":289,"href":"https:\/\/sintelsystemspos.com\/ru\/wp-json\/wp\/v2\/posts\/288\/revisions\/289"}],"wp:attachment":[{"href":"https:\/\/sintelsystemspos.com\/ru\/wp-json\/wp\/v2\/media?parent=288"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sintelsystemspos.com\/ru\/wp-json\/wp\/v2\/categories?post=288"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sintelsystemspos.com\/ru\/wp-json\/wp\/v2\/tags?post=288"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}